If you’re building a digital health solution, we're here to help you make better clinical, product, and growth decisions.
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We are a clinical strategy consulting firm for digital health teams. We bring clinical expertise and insights to the critical decisions that shape products, adoption, and growth.
We understand how clinicians think, how care is delivered, and what it takes for a promising solution to work in the real world.
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From early-stage startups to established organizations, we partner with healthtech founders and innovation teams building meaningful digital health solutions for clinicians, caregivers, and patients.
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From product and positioning support to go-to-market and growth strategy, we help you focus on the right decisions and priorities — so you don’t waste time, capital, or momentum on the wrong ones.
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We listen closely, ask the right questions, and focus on the decisions that will create the greatest impact.
Our work is collaborative, practical, and tailored uniquely to your product, team, needs, and stage of growth.
Dr. Rinki Varindani Desai
Meet the Founder
Our founder, Dr. Rinki Varindani Desai, is a medical speech-language pathologist, entrepreneur, educator, researcher, and healthcare innovator. She brings over 15 years of experience across patient care, clinical education, healthcare leadership, entrepreneurship, and digital health.
She has built and scaled two healthcare businesses, supported over 50 healthtech organizations, reached more than 100,000 clinicians through her clinical education initiatives, and helped generate over $10 million in revenue through digital health consulting.
Her work bridges clinical expertise and business strategy, giving her a deep understanding of how patients and clinicians experience healthcare products — and what companies need to consider to drive adoption and growth.
Dr. Desai works as a strategic thought partner to founders and innovation teams building clinically meaningful solutions to improve care and change lives.
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